Our Thoughts! Below are some of the thoughts that run through the heads of our creatives at Identity Studio. Why Use WordPress in 2025?by Kelvin Sprague | Oct 10, 2025Using Your Website to Promote Services (rather than products)by Mark Hudson | Apr 11, 2025How to Develop a Brand Strategy: A Step-by-Step Guideby Kelvin Sprague | Feb 28, 2025What exactly is a ‘call to action’ and why is it so important?by Kelvin Sprague | Feb 27, 2025Why Small Businesses Should Invest in Professional Brand Designby Maxine Howe | Feb 27, 2025The importance of colour in designby Kelvin Sprague | Dec 17, 2024Principles of Designby Kelvin Sprague | Nov 9, 2024Content really is kingby Kelvin Sprague | Jul 3, 2024Website Terminologyby Kelvin Sprague | Feb 4, 2022Website Goalsby Kelvin Sprague | Jan 12, 2022How important is good imagery in web design?by Kelvin Sprague | Nov 22, 2021Thinking about a new website?by Kelvin Sprague | Nov 4, 2021